PCA Plans: Personalized Assistance for Execution and Strategy
The PCA Plans (Personalized Consulting Assistant) are a premium service that combines the autonomous power of MarkettAI with the knowledge and direct execution of a human specialist. They are designed for clients looking to delegate not only optimization but also the strategy of their advertising and content.
PCA vs. Total Delegation (BOOST Engine) ðŸ§
It is crucial to differentiate the role of the PCA specialist from the platform's Autonomous Engine:
- BOOST Engine (Total Delegation): Handles the optimization tactics (creative rotation, budget adjustment, pauses) 24/7.
- PCA Specialist (Human Service): Handles strategy, advanced setup, and account tracking, acting as a consultant.
PCA Service Tiers
There are two main levels of PCA assistance, designed for businesses seeking different degrees of strategic support:
| PCA Service | PCA 1 (Tactical Accelerator) | PCA 2 (Strategic Growth) |
|---|---|---|
| Recommended Base Plan | Pro Plan | Master Plan |
| Main Focus | Execution of tactics and complete delegation of initial setup. | High-level strategic consulting and deep analysis of overall performance. |
| Ideal For | SMEs that want to delegate the complete operation of Ads and Content. | Established businesses seeking strategic validation of their growth. |
Specialist Control and Access 🔒
To ensure trust and transparency, the client always retains ownership and total control over their subscription and ad accounts. The PCA specialist operates under a "Collaborator User" or "Account Assistant" role with limited execution permissions, never as the account owner.